UX Audit of Your Website: Recommendations for an Ideal User Experience Posted on 27. February 202331. March 2023 | by Birthe Struffmann Source: Unsplash/Will H McMahan The digital landscape is changing quickly – new technologies and trends are constantly emerging and creating new demands among your users. Websites and apps need to keep up with these changes in order to stay competitive. It is important for new features to go live quickly and cost as little as possible. A regular user experience (UX) audit can help your company identify potential for optimisation and get the most out of your digital platforms. Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories B2B B2C Brand Experience
Online Shop Optimisation and CMS Selection: Villeroy & Boch Creates the Basis for Modern Content Commerce Strategy [Success Story] Posted on 22. February 202322. February 2023 | by Franzi Kunz Download the Villeroy & Boch Success Story for free now! If you want to be seen and liked, you must stand out positively. This is valid both in the real world and in digital business. Online shops that have an attractive and target-group-oriented design as well as a pleasant customer journey are more likely to be remembered. Accordingly, the manufacturer of ceramics and porcelain products Villeroy & Boch wanted to not only modernise its online shop, but also turn its product world into a digital experience. Our new success story explains how this was accomplished. Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories B2C Content Management Design & Usability Digital Marketing E-Commerce Publications
Gartner: The Top 10 Technology Trends for 2023 Posted on 6. February 202331. March 2023 | by Birthe Struffmann Source: Unsplash/Maximalfocus The market research institute Gartner has presented the top 10 technology trends for 2023. This year’s focus: defence against cybercrime and the right way to utilise artificial intelligence (AI) for a company’s success. How companies can successfully make data-driven decisions and how industry cloud platforms can help improve scalability is the subject of today’s Handelskraft article. Continue (11 vote(s), average: 5.00 out of 5)Loading... Categories B2B B2C Cloud Services Data-Driven Business
PIM and DAM Software – Providers and Systems Compared [Updated White Paper] Posted on 1. February 20231. February 2023 | by Franzi Kunz Download the »Selecting PIM and DAM Software« white paper for free now! The first impression is crucial. Whether we like someone, whether we find a website appealing – the first few milliseconds are key. In e-commerce, however, it takes more than just a good impression to guide customers to the checkout and generate sales. Consistent product data is incredibly important in this regard. But what exactly is product data? How can its quality be optimised? What role do product information management (PIM) and digital asset management (DAM) systems play here? And how do you select the right solution for your business? Our updated white paper provides you with all the answers! Continue (13 vote(s), average: 5.00 out of 5)Loading... Categories B2B Data-Driven Business E-Commerce PIM/MDM/DAM Publications
Business Intelligence in Agriculture: How KWS Benefits from Data-Driven Decision-Making [Success Story] Posted on 25. January 202325. January 2023 | by Franzi Kunz Download the KWS Success Story for free now! Agricultural machinery autonomously driving on fields; animals being fed based on algorithms and caressed by petting robots – such futuristic scenarios in agriculture are still rather utopian. However, considering the low precipitation last year, it would already make a big difference if we could breed maize varieties that can cope better with extreme drought than the current ones. The question relating to the future success of agriculture is not so much about robots, but rather about which plant varieties can best cope with changing conditions. This question is crucial to the daily work of our client KWS. As one of the world’s leading plant breeding companies, KWS is constantly finding new answers to this question – and it does so in a data-driven, digitally savvy manner and, for quite some time now, with the help of a business intelligence system as its central analytics tool. Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories Agriculture B2B Data-Driven Business Publications
17 Years of dotSource, 17 Years of Us – Happy Birthday! Posted on 5. January 20239. January 2023 | by Franzi Kunz Source: Pexels/cottonbro studio, edited by dotSource 33 new clients, 182 new colleagues, more than 37 million euros in revenue. What an amazing year! 525 people joined forces in 2022 to rise to various challenges, making for an even stronger start to the last year before officially coming of age. After all, we wouldn’t be us if we didn’t outdo ourselves and develop our skills every year – and we wouldn’t be us if we didn’t celebrate that properly. Cheers to dotSource, to our second family and to a new year filled with exciting projects and wonderful people. Continue (12 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Happy Birthday, Handelskraft: 16 Years of Digital Champions League Posted on 3. January 20239. January 2023 | by Birthe Struffmann Source: Pexels/Cup of Couple Some have experienced more at the age of 16 than others have in a lifetime. Our blog definitely falls into the first category. The last year alone has once again shown what can be achieved on the brink of adulthood – in other words: how the team behind Handelskraft takes it up a notch every year and not only transforms companies into digital champions, but has long reached the Champions League itself. Time to celebrate and look back at 60 blog articles, the tenth trend book, two outstanding conferences and other exciting content formats. Cheers to 16 years of Handelskraft and to yet another year filled with digital trends. Continue (11 vote(s), average: 5.00 out of 5)Loading... Categories Brand Experience
Meme Me up for Christmas: Handelskraft Wishes You a Merry Christmas Posted on 23. December 202223. December 2022 | by Franzi Kunz That’s right. Merry Christmas to all of you. Meme me up. To get us and you in the mood for Christmas, we have prepared a little something. Wesołych Świąt, क्रिसमस की हार्दिक शुभकामनाएं, メリークリスマス, Feliz navidad, Frohe Weihnachten! Five different languages, but one and the same meaning: Merry Christmas! To get your mind off all the hustle and bustle, we have put together the funniest Christmas memes from the Internet. In addition, we provide you with essential and non-essential information about the festival of love. Continue (6 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Magento / Adobe Commerce Online Shop: Successful in B2B and B2C with Powerful E-Commerce Solution [Best Practice] Posted on 23. November 202223. November 2022 | by Birthe Struffmann Download the new »Adobe Commerce Best Practices« publication for free now! Today, the range of shop solutions for setting up an e-commerce presence is almost as diverse as the spectrum of products available on the Internet. Modern software solutions offer a wide range of features and the best possible user experience. Based on client projects from many different industries, our new »Adobe Commerce Best Practices« publication shows you how to set up future-proof, scalable and customer-friendly B2B and B2C online shops with the help of the system provider. Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories Automotive B2B Data-Driven Business Media & Publishing Platform Integration Publications
PIM Integration in the Adult Entertainment Industry: How Dildoking Uses Akeneo to Efficiently Manage Its Wide Range of Products [Success Story] Posted on 9. November 20229. November 2022 | by Franzi Kunz Download the new Dildoking Success Story for free now! Incorrect or insufficient product data leads to customers returning ordered goods later on. Not only does this cause dissatisfaction among customers, but it also means additional costs for companies. For this reason, all relevant product information should be complete and comprehensive. If this is not the case, vendors pay a high price. In order to maintain relevant information with little effort, it is worth integrating a PIM solution. This also offers potential customers an impressive product experience that goes far beyond the presentation on product detail pages. Especially retailers with a wide range of products can benefit from the advantages of a PIM system – just like our client Dildoking. Find out in our new success story how the adult mail order company achieved high product data quality standards by implementing a PIM system from Akeneo. Continue (3 vote(s), average: 5.00 out of 5)Loading... Categories B2B Marketing Automation PIM/MDM/DAM Publications