Construction & Building
In order to meet the demands of a fast-moving, digital world, builders’ merchants and construction equipment manufacturers must transfer interaction with their customers from analogue to digital. The possibilities to generate added value for customers and business partners are almost unlimited.
From e-commerce platforms with special features for B2B and B2C, networked devices (IoT) and artificial intelligence to virtual and augmented reality: digital tools can not only simplify processes in the construction industry, but also significantly improve them.
![Content Commerce for High-Revenue B2B Commerce: Angst+Pfister Opts for Multi-Stream Project with Adobe and Magnolia [Success Story]](https://www.handelskraft.com/wp-content/uploads/sites/2/2022/08/content-commerce-fuer-umsatzstarken-b2b-handel-angstpfister-setzt-auf-multistream-projekt-mit-adobe-und-magnolia-success-story_beitrag-1024x538-1.jpg)