Migration from MVP to Launch: myAGRAR Relies on Magento 2.4 for Multi-Client Commerce [Success Story] To this day, farmers have their hands full in early spring – rather in February than in March – because they need to cultivate their fields. In order to get everything they need for a good harvest year, more and more of them are focusing on online shopping. myAGRAR is one of the leading online … Continue reading "Migration from MVP to Launch: myAGRAR Relies on Magento 2.4 for Multi-Client Commerce [Success Story]"
CRM and Marketing Automation in Agricultural E-Commerce: myAGRAR Integrates Salesforce’s Customer Success Solutions to Obtain a 360-Degree View of the Customer [Success Story] A small seed grows into two-metre-high sunflowers, thousands of seeds turn into many hectares of crops – and good service and intelligent marketing create a strong bond between customers and companies. This special connection is also important to myAGRAR: the online shop for farmers is operated by AgrarOnline GmbH, which has its headquarters in Ratzeburg, … Continue reading "CRM and Marketing Automation in Agricultural E-Commerce: myAGRAR Integrates Salesforce’s Customer Success Solutions to Obtain a 360-Degree View of the Customer [Success Story]"
E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice] The doorbell is ringing. The heart is pounding. The parcel service driver is sweating. The customer is shouting with joy. It is the penultimate scene of an everyday spectacle: we have ordered something online. After the delivery time has been kept as short as possible, we now want the product to bring us joy for … Continue reading "E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice]"
Service and Shopping from One Source in B2B – KWS SAAT on Course for Innovation with Multi-Cloud Salesforce DXP [Success Story] Hardly any other industry in Germany has made as much digital progress in recent years as the agricultural industry. This does not only include GPS-controlled sowing and harvesting machines as well as satellites that measure fields; logistics and procurement in the agricultural industry are also already at a highly, partly fully digitised level in many … Continue reading "Service and Shopping from One Source in B2B – KWS SAAT on Course for Innovation with Multi-Cloud Salesforce DXP [Success Story]"
Tech Talk with a Data Scientist: Tech-telmechtel with BI [Interview] Yes, data scientist is an official professional title. Data science can be studied and, as today’s interview guest Christoph shows, it is certainly a wise choice to do so. After all, data scientist is not only the sexiest job of the 21st century according to Harvard Business Review, but also something that every company that … Continue reading "Tech Talk with a Data Scientist: Tech-telmechtel with BI [Interview]"
Tech Talk While Working from Home: Tech-telmechtel with CRM [Interview] It is a dull late autumn afternoon in November. People working from home have already switched on their desk lamps. Today’s Tech-telmechtel interview guest is Christoph, digital consultant at dotSource. Together with his colleagues, he supports clients in the selection, implementation, use and further development of CRM solutions.
Tech Talk and Cloud Migration: Tech-telmechtel with SAP Commerce Cloud [Interview] Last week we launched our new interview series. We want to give the floor to those who can provide real first-hand insights. After Mirco took us into the world of microservices a few days ago, we are talking with Markus Hartleb today. At dotSource, he is leading the team that is responsible for our major … Continue reading "Tech Talk and Cloud Migration: Tech-telmechtel with SAP Commerce Cloud [Interview]"
Marketing Automation Is More Than Sending Out Newsletters – How BayWa Achieves Next-Level Personalisation with SAP Marketing Cloud [Success Story] BayWa – you have read a lot about this company on our blog lately. Yes, BayWa AG is indeed featured frequently in our weekly success stories. This is because the company is clearly on the fast track to success when it comes to digital transformation. The Munich-based group, which is one of the market leaders … Continue reading "Marketing Automation Is More Than Sending Out Newsletters – How BayWa Achieves Next-Level Personalisation with SAP Marketing Cloud [Success Story]"
E-Procurement via BIOS Sets International Standards: BayWa Handles the Needs of All Its Employees with a Central Platform The pens are out of ink. Or they have disappeared. There are also no more envelopes – such situations happen in the office every day, calling for replenishment via the internal procurement system. However, employees do not only get office supplies from their employers: computers, tablets, smartphones – in short: hardware – is another important … Continue reading "E-Procurement via BIOS Sets International Standards: BayWa Handles the Needs of All Its Employees with a Central Platform"
Tech Trends 2020: Double Feature, Part I [5 Reading Tips] A new year is always a chance to open up new horizons, implement new business ideas and develop innovations. In order to fulfil these resolutions, it is mandatory to identify the technologies that have development potential and to understand which effects they can have on the digital economy and society. For this reason, we have … Continue reading "Tech Trends 2020: Double Feature, Part I [5 Reading Tips]"
