Remote Business: Organising Events and Workshops Online [5 Reading Tips] The Corona crisis forces us to react to new circumstances in a flexible and agile way. Because many things are simply no longer possible given the current situation, we have to come up with new solutions. And of course, the first thought that comes to mind is often »How is this supposed to work out?« … Continue reading "Remote Business: Organising Events and Workshops Online [5 Reading Tips]"
E-Food: Good Things Come to Those Who Order [5 Reading Tips] Prof. Drosten is pleased. The chief virologist of the Charité Hospital in Berlin, who has become a media star with his daily podcast on NDR Info and thanks to whom hundreds of thousands of laypeople are suddenly talking about viral envelopes, PCR tests and antibody serums, recently made the following observation: the isolation is effective. … Continue reading "E-Food: Good Things Come to Those Who Order [5 Reading Tips]"
New Work and Corona: A Virus Accelerates the Change of the Working World [5 Reading Tips] At the beginning of March, a friend of mine who works in a Parisian design office posted on social media: »Salut, mes chers, je passe au télétravail!« She was asked to leave her open-plan office due to the coronavirus. Télétravail is the French word for something for which we do not have a proper German … Continue reading "New Work and Corona: A Virus Accelerates the Change of the Working World [5 Reading Tips]"
Deepfakes – AI Simulates Real People [5 Reading Tips] For years, artificial intelligence has been increasingly influencing our everyday life, but also the economy, politics and science – as chatbots in customer service, GPS assistants or characters in video games. AI can be used in many different ways and offers us new innovative solutions to problems in the most diverse areas. However, deepfakes show … Continue reading "Deepfakes – AI Simulates Real People [5 Reading Tips]"
Payments in 2020 – ECC Study Confirms Online and Offline Trends [5 Reading Tips] The piggy bank of children in Denmark looks weird: it is black, not pink. It is made out of plastics and metals, not porcelain. It is rectangular, not round and no coins disappear in the slot. Instead, the charger docks – if the charging process is not wireless anyway. This is because the average Danish … Continue reading "Payments in 2020 – ECC Study Confirms Online and Offline Trends [5 Reading Tips]"
CDP – Yet Another Platform? Or the True Path to Omnichannel Customer Experience? [5 Reading Tips] Data is the gold of the digital age. Whether sales, marketing or service – no successful digital business without data. The collection, processing and analysis of all types of data, especially customer data, therefore plays a key role in many companies to break down data silos, drive omnichannel marketing forward and ultimately obtain a 360-degree … Continue reading "CDP – Yet Another Platform? Or the True Path to Omnichannel Customer Experience? [5 Reading Tips]"
Software Selection – Community or Enterprise Licence? That’s the Question! [5 Reading Tips] Digitalisation requires courageous, well-founded decisions and a far-sighted strategy. To master digital transformation, many questions have to be answered and decisions have to be made accordingly. First and foremost the following questions: Which technology should I choose to support my company and to achieve my goals? Which type of software and which provider best meets … Continue reading "Software Selection – Community or Enterprise Licence? That’s the Question! [5 Reading Tips]"
Sustainability as a Business Strategy [5 Reading Tips] Climate change, the Greta effect and »Fridays for Future« have recently put sustainability and environmental protection at the top of the political and economic agenda. Living and working sustainably as well as being environmentally friendly in both private and professional life thus turns from a nice-to-have into a must-have for a safe future. With this … Continue reading "Sustainability as a Business Strategy [5 Reading Tips]"
Field Service Management Solutions Ensure Increased Productivity and Improved Customer Satisfaction [5 Reading Tips] Everyone has probably been in the situation of having to call a technician to investigate and solve a problem at home, at work or at the factory. Sometimes, it is a quick, smooth process that satisfies the customer. Other scenarios, however, can be frustrating, time-consuming and error-prone. In an increasingly customer-centric world where customer experience … Continue reading "Field Service Management Solutions Ensure Increased Productivity and Improved Customer Satisfaction [5 Reading Tips]"
Microinteractions – Small Silver Bullets for User Experience [5 Reading Tips] In our digital life, we are almost always surrounded by them. From mobile alarm clocks to payment apps and instant messengers to online shopping – microinteractions are used to improve our user experience. But what exactly are these small interactions between humankind and machines? And how are they used effectively?
