B2C vs. B2B – online marketplaces put to the test [5 Reading Tips]

Whether online, marketplace, or social media – consumers have more and more opportunities to find and buy goods and services from around the world online. However, marketplaces attract the majority of consumers’ online attention. The user benefits are obvious: a varied selection, good and fast service, and the possibility to find desired products directly via … Continue reading "B2C vs. B2B – online marketplaces put to the test [5 Reading Tips]"